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New addition to Google’s pre-trained machine learning APIs

Google Cloud Natural Language API gives developers a backstage ticket to sentiment analysis and more

Gabriela Motroc
Natural Language API

Young man standing and gesturing image via Shutterstock

Google Cloud Platform has launched its Natural Language API into open beta. It can be used to extract information mentioned in text documents, news articles or blog posts and understand sentiment about products or services.

There’s a new addition to the Google machine learning APIs family! Google Cloud Platform’s Natural Language API offers support for a handful of languages, starting with English, Japanese and Spanish. This API promises to give developers a backstage ticket to  sentiment and syntax analysis and entity recognition.

Natural Language API will come in handy if you want to do the following things:

You can use it to extract information about people, places, events and much more, mentioned in text documents, news articles or blog posts. You can use it to understand sentiment about your product on social media or parse intent from customer conversations happening in a call center or a messaging app. You can analyze text uploaded in your request or integrate with your document storage on Google Cloud Storage.

A sneak peek into the uses of Natural Language API

Sara Robinson, Firebase Developer Advocate at Google, explained the uses of Google’s Natural Language API in a blog post after the announcement of the beta release. She used The New York Times Top Stories API to gather data on the latest news stories, “built a Node server which calls the Top Stories API, sends the title and abstract for each article to the Natural Language API for entity analysis and inserts the associated article and entity data into a Google BigQuery table.”

With the entity data in BigQuery, she could run queries to analyze entity mentions in top news and see the results with Google Data Studio. Here is the entire example.

Extracting entities is not the only thing Natural Language API can do; it also allows developers to perform sentiment analysis on a block of text and more.

Author
Gabriela Motroc
Gabriela Motroc is editor of JAXenter.com and JAX Magazine. Before working at Software & Support Media Group, she studied International Communication Management at the Hague University of Applied Sciences.

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