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Software isn’t the biggest issue for the IoT

JAX Editorial Team
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“Software is not the hardest part.” This was the core message of “Good Night Lamp” founder and IoT expert Alexandra Deschamps-Sonsino’s JAX 2014 keynote.

In this interview, Deschamps-Sonsinos talks about her work, and the challenges of designing products for the Internet of Things. Filmed at JAX 2014, Mainz, Germany.
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