Enterprise Software is Dead! Long Live Enterprise Software!
WANdisco launch new app store, for the changing CRM environment.
Just imagine if someone approached you with a ‘brand new idea’
for CRM software. It would cost millions-of-dollars, install in 3-6
months and takes a team of consultants to do most of the work. Of
course you would laugh and rightly so, after all it’s such a 2001
idea… How times change.
The idea sounds preposterous now because our expectations have
changed. I can get SalesForce.com up and running and the only real
skill I need is to know how to enter a credit card number. Everyone
is talking about the cloud and trying to cram the word “cloud” into
their new company names as we all did with “.com” back in the heady
days of 1998 when the dot com typhoon first hit us. I think it’s
very easy to get carried away, just as we did at the millennium,
and throw rational business thinking out of the window. Back then
we forgot that you still actually needed to sell and fulfill orders
just like any other business – that doesn’t change. What does
change is the relationship the consumer has with the retailer. I
can’t remember the last time that I purchased an airline ticket
inside a travel agent’s office for example.
Let’s look at the reasons why enterprises are moving some
software to the cloud. A recent IDC study found the top reason was
easy-fast deployment. The other reasons (see picture below) are
associated with cost (less in house IT, pay for use, low monthly
subscription) or getting the latest functionality. The converse of
this is that traditional enterprise software is difficult and slow
to deploy, expensive and complex to update.
I really don’t believe that cloud computing is as revolutionary
as the industry would have us believe, but what it is doing is
changing our expectations in the way in which we consume
applications. Applications do not necessarily need to be in the
cloud but they must:
• Be easy to install (in less than 15 minutes)
• Have no special skills to get up and running
• Be cost effective
• Just work every time
When we designed uberSVN, we did so with these principles in mind. So
what’s next for uberSVN? Well we believe that enterprise will take
a leaf out of the consumer book. Almost 3 years ago today, Apple
updated iTunes and in that update was an app store. That changed
the mobile device into a platform where, with just 1 click, you can
deploy sophisticated applications for just about everything you
need and some things you probably don’t. Again it’s successful
because it’s incredibly easy, fast and cost effective.
Just imagine enterprise IT departments could do this with
enterprise applications…enter uberApps.
uberSVN was launched in response to demand from enterprises to
be empowered to choose ALM tools to meet their business goals be it
price or functionality, open source or closed source.
The concept of an app store means that not only can users get
easy automatic updates and simple (single click) installation, but
also fast and efficient discovery of applications. In a software
tools context, imagine if you wanted a build engine, a wiki and
defect tracker. There is a plethora of open source, closed source,
expensive and free products out there to go and research. Who even
knows if they are all going to work together?
uberApps solves that problem. The applications are certified to
work with the uberSVN platform. How do you know if it’s any good?
First off you can read reviews from other users and then you can
try it out. Installation is only a mouse click away and if you
don’t like it or don’t need it, then you can simply uninstall just
like you do on an iPhone.
There is one critical difference with iPhone apps though. There
is clearly a balance between fast discovery of applications by
users and empowerment to deploy them. uberApps models the process
that enterprises use today where departments can request products
from IT and then go through a standard approval process. It’s
pretty cool because it means that this is centralized, rather than
having to get a separate arrangement with dozens of different
vendors. uberApps is simply modeling the new way that enterprises
expect to consume software today. Which one would you choose – an
app store or a stereotypical software sales guy with his Porsche,
golf clubs and Armani suit (all of which you’re eventually going to